Training, Education and Advocacy Lead

Purpose of role:

This strategic position within the Thailand market for Blackmores Group demands a blend of strategic vision, technical acumen, and commercial insight. The role partners closely with Training, Education, Sales, and Marketing teams to define, implement, and continuously evolve industry-leading Training, Education, and Brand Advocacy programs.

Responsibilities include:

• Develop and execute strategies for practitioner education, customer training, internal training, and brand advocacy specific to the Thailand market.
• Drive the requirements and implementation of training programs in Thailand, ensuring alignment with Blackmores' values and goals.
• Work with TEA team, sales team and marketing to develop strategies and tactics tailored to the Thailand market.
• Oversee the delivery of training programs, both internally and externally, to enhance product recommendations and customer service experiences in Thailand.
• Establish and foster strategic partnerships with healthcare professionals (HCPs), including doctors, pharmacists, and academic institutions, by actively engaging in educational programs and initiatives.
• Support and promote brand advocacy programs to drive commercial outcomes in the Thailand market.
• Develop compelling and compliant product claims that enhance market competitiveness, ensuring alignment with regulatory standards and guidelines.
• Manage strategic and operational needs by working with internal stakeholders and external partners within Thailand.
• Coach & develop a high performing team.
• Build a team with diverse skills and backgrounds.
• Excellent team leader to maintain effective collaboration with various stakeholders across various functions.

Who are you?

• Bachelor’s degree in business, Marketing, Education, or a related field.
• Minimum 8 years commercial experience with least 3 years being a people leader.
• Experience in managing the marketing of FMCG products across pharmacy, grocery and other retail channels.
• Experience in health supplements, nutrition or skincare categories are strongly preferred.
• Strong strategic planning and implementation skills.
• Excellent communication and interpersonal skills.
• Proven ability to work cross-functionally and manage multiple stakeholders.
• Experience in training program development and delivery.
• Strong commercial acumen and understanding of market dynamics.
• Fluent in Thai and English both verbal and written.
• Ability to work in a matrix environment, influencing culture.
• Results-oriented with strong leadership capabilities.
• A sense of independence to work individually and as a team player, and ability to work in fast-paced environments.
• Passion for growth in business and a proven track record in generating, leading and converting opportunities.