Sales and Brand Partnerships - Films, OTT & TV_Bangkok

About SkyBlue Media Group

This is a WFO Opportunity based in our office in Bangkok, Thailand. 5 days working.

We are an international media company with operations across Malaysia, Dubai, South Korea, Turkey, Nigeria and India, specializing in creating impactful brand experiences across diverse media platforms. Over the past 15+ years, we have established a strong reputation for innovation, scale, and effectiveness in the OOH and entertainment marketing space.

Markets & expertise: Malaysia – OOH media leadership; Dubai – transit media exclusivity (SB Mobility Media LLC, exclusive RTA rights); India – entertainment & content integrations focused on in-film brand integrations, OTT partnerships and branded entertainment, supported by an AI-driven placement and analytics platform.

Know more: SkyBlue Group – www.skybluegroup.com | SkyBlue Cinematix – www.skybluecinematix.com

Role Overview

As Sales, Business Development & Brand Partnerships resource you will shape how brands appear in films, OTT and TV through in-film integrations, co-branded promotions and product placements (PPLs). This role combines business development with creativity, forging partnerships with production houses, agencies and brands to deliver integrations aligned with storylines and campaign strategies.

Key Responsibilities

• Map your market (your region) for various brands, and their agencies.
• Understand brand’s positioning and upcoming campaigns.
• Identify and develop new business opportunities for in-film brand integrations, co-branded promotions, and other media alliances.
• Build and maintain long-term relationships with brand top management and agency SPOCs.
• Understand the film project, its scope, nuances, star casts, plot and film setup (theatrical films, OTT projects or TV serials).
• Conceptualize creative brand solutions aligned with film storylines and target audiences.
• Regularly stay connected with brands and agencies to pitch SkyBlue Cinematix and projects.
• Collaborate with internal teams to create and pitch proposals, presentations, and case studies.
• Work closely with media planning and buying teams to align integrations with larger campaign strategies.
• With support of managers, negotiate and finalize deals ensuring win-win outcomes for brand and production stakeholders.
• Stay updated with industry trends, film releases, OTT content pipelines, and brand marketing calendars.
• Coordinate with creative and content teams to ensure smooth delivery of brand integrations and campaigns.
• Track performance metrics, prepare post-integration reports, and ensure client satisfaction and retention.
• Conceptualize and pitch customized partnership models that fuse brand storytelling with cinematic moments.
• Collaborate with creative, marketing, legal, and production experts to deliver seamless, integrated experiences on and off screen.
• Work with internal teams (e.g., creative, marketing, sales) to develop and execute joint campaigns and create co-branded marketing materials.

Qualifications

• 8–15 years of proven success in business development, sales, brand partnerships, brand solutions or strategic partnerships within media, entertainment, or advertising.
• Track record of securing multi-crore, multi-film/franchise partnerships.
• Deep relationships with brand managers, agencies, and production houses; a strong industry contact book.
• Independent hustler who thrives on accountability, targets, and creating impact.
• Exceptional communication, presentation, and relationship-building skills.
• MBA/PG in Marketing, Media, or Business preferred.

Why Join Us?

This is an exciting opportunity to grow your skills and make a significant contribution to our team. You'll work in a supportive and collaborative environment that values creativity and professional development.