Content Strategy & Synergy Lead (Sport)

About the Role

A strategic leader responsible for steering the organization's overall content direction to maximize business growth and value. You will dictate how all sports and entertainment content is utilized and distributed across our diverse platforms. Your goal is to create a powerful synergy that expands our audience reach, enhances the viewer experience, and effectively achieves the overarching business objectives of the group.

Responsibilities

• Content Windowing & Distribution: Formulate distribution strategies for diverse sports and entertainment content across multiple platforms to maximize business value and drive user conversion.
• Ecosystem Synergy: Align and guide the content utilization strategy across all affiliated platforms and business units, fostering strong collaboration to ensure cohesive messaging and drive the collective success of the organization.
• Cross-Functional Leadership: Lead and influence cross-functional teams and be fully empowered by the organization to align various business units, ensuring all channels communicate and operate under a unified, centralized strategy.
• Trend & Agile Strategy: Analyze content trends and audience behaviors to guide real-time, adaptable communication strategies, enabling each platform to optimally leverage content based on current market dynamics.

Qualifications

• Strategic Leadership: 7-10+ years of management-level experience in Content Strategy, Media Planning, or Business Strategy within the media, entertainment, or telecommunications industries.
• Content & Platform Ecosystem: Deep understanding of the broader media ecosystem (TV, OTT, Social Media) and audience consumption behaviors across both sports and entertainment sectors.
• Master of Persuasion: High emotional intelligence and exceptional negotiation skills with proven ability to influence, align, and drive cross-functional teams toward a unified goal using data and logical reasoning.
• Agile Visionary: A big-picture thinker with the agility to make decisive choices and adapt strategies rapidly in response to fast-paced consumer trends and market shifts.