Business Manager | BKK Business Expansion | Herbal Supplement | New Headcount

About the Company

Vita Green stands at the forefront of the health supplements industry, committed to enhancing well-being through innovative research and cutting-edge solutions. Our GMP and HACCP-certified facilities ensure top-tier quality control from sourcing raw materials to advanced R&D. With a diverse portfolio of established brands and over 150 products, we are expanding our Traditional Chinese Medicine (TCM) portfolio into the Thai market and are hiring a Business Manager to lead local digital commerce expansion.

Responsibilities

• Spearhead digital market expansion in Thailand and build presence on Shopee, Lazada, TikTok Shop, LINE Shopping and leading online health retailers (e.g., Watsons).
• Own the full commercial cycle: launch and optimize storefronts, listings and product pages across platforms.
• Design and execute localized digital marketing and traffic strategies, including paid media planning and budget optimization.
• Monitor performance metrics, track ROI, analyse data and pivot strategies to meet local revenue and growth targets.
• Localize product positioning and marketing content for Thai consumers; translate health and nutrition concepts into clear, persuasive messaging.
• Collaborate with influencers, local partners and regional stakeholders to drive campaigns and community commerce.
• Operate in a fast-moving, start-up style environment with varied day-to-day priorities.

Qualifications

• 8–10 years of proven experience in sales, account management, business development, retail or FMCG; experience within healthcare, nutrition or consumer goods is highly valued.
• Preferred educational background: Food & Nutrition, Chemistry, Biology, Life Sciences, Business, Marketing or related fields.
• Strong commercial mindset, ownership and ability to navigate a new market layout.
• Excellent communication skills; able to articulate product and commercial concepts clearly and build rapport with partners and stakeholders.
• Start-up mindset: proactive, high-energy, resilient and willing to roll up your sleeves.
• Fluency in Thai and English required.

Benefits

• Opportunities for professional growth and development.
• Work on pioneering projects in health and wellness.
• Collaborate with a talented and diverse team in a supportive culture.
• Inclusive workplace committed to diversity.