Manager, Marketplace TH SEA

About the Role

This role is responsible for maximising the profitability of the South-East Asia Own Retail & Franchise by securing real estate in alignment with the targeted growth targets. The function is accountable for providing guidance and strategic insight on potential site identification, assessing viability, lease negotiations and ensuring financial hurdles are met in the overall development of adidas Group retail locations. The role will also develop and implement planning, reporting and admin tools and processes for South-East Asia's Market Expansion team and drive the landlord management framework. The owner of this role serves as expert of Real Estate standards and capabilities and identifies opportunities to upskill the wider organisation.

Key Responsibilities

• Drive strategic growth across SEA into new and existing markets by identifying opportunities and managing the portfolio to impact top and bottom line for own retail and franchise expansion in Thailand and Vietnam.
• Ensure key markets and locations have appropriate brand presence to elevate awareness.
• Drive portfolio performance management by reviewing and recommending improvements with DTC counterparts.
• Develop and execute expansion strategy in SEA key cities.
• Operate within Group guidelines for site selection, deal-making and landlord relationship management.
• Provide rational inputs for BPMs on new and remodeled stores in collaboration with DTC counterparts and Market Finance via a formalised process.
• Manage external real estate resources to locate and evaluate potential sites.
• Evaluate existing store portfolio to drive rent reductions, recommend lease renewals or terminations, and negotiate renewals/extensions linked to store lifecycle.
• Make market-level commercial decisions by analysing retail KPIs and local retail trends and needs.

Key Relationships

• Internal: EM & SEA Market Expansion team for Real Estate & Store Development, Legal, Retail Operations, Finance, Merchandising, Marketing, HR, Global Teams, Facilities.
• External: Landlords, brokers, industry developers and operators, architects, legal partners, general contractors.

Qualifications

• Minimum of 6 years of Retail Expansion experience with exposure as tenant and/or landlord.
• University degree in business (ideally with real estate focus) or equivalent relevant retail experience.
• Previous leadership experience and track record in an International Retail Real Estate function.
• Multi-channel experience or affinity.
• Comfortable working in a matrix organisation across borders/time zones with diverse international teams.
• Ability to travel up to 50% of the time within the country, sometimes with limited notice.

Knowledge, Skills And Abilities

• Entrepreneurial spirit with strong ownership values and ability to pivot in a volatile region.
• Strong capability to manage landlords, brokers, developers and operators and to maximise developer/landlord relationships.
• Strategic thinking with ability to define opportunities, collect and analyse information, and create value-add solutions.
• Advanced experience with detailed demographic analysis.
• Strong retail business acumen (operational and fiscal), excellent negotiation skills and ability to influence others.
• Strong presentation and communication skills; fluency in English and local languages (written and verbal).

Additional Information

adidas celebrates diversity, supports inclusiveness and encourages individual expression in the workplace. We are an equal opportunity employer.