Marketplace Digital Performance Marketing

About the Company

Step into the innovative world of LG Electronics. As a global leader in technology, LG Electronics is dedicated to creating innovative solutions for a better life. Our brand promise, 'Life's Good', embodies our commitment to ensuring a happier, better life for all. With a rich history spanning over six decades and a global presence of more than 100 subsidiaries, we operate on a truly global scale. Since our establishment in 1958, our dedication to enhancing lives worldwide through innovative products has remained unwavering. Our business domains include Home Appliance & Air Solution, Home Entertainment, Vehicle Components Solutions, and Business Solutions.

Our management philosophy, "Jeong-do Management," embodies our commitment to high ethical standards and transparent operations. Grounded in the principles of 'Customer-Value Creation' and 'People-Oriented Management', these values shape our corporate culture, fostering creativity, diversity, and integrity.

About The Job

The Marketplace Digital Performance Marketing professional drives revenue and ROI across third‑party e‑commerce and marketplace platforms through data‑driven performance marketing strategies. This role is responsible for planning, executing, and optimizing paid media campaigns, managing media budgets, analyzing campaign performance, and collaborating with internal teams and media agencies to improve customer acquisition, conversion, and overall marketplace growth.

Responsibilities

• Develop and implement innovative marketing strategies to drive sales on 3rd party partner platforms and maximize ROI
• Work closely with media agency and sales teams to develop online media buying plans, manage execution and budget allocation
• Sustain platform growth through quantitative and qualitative analyses to optimize the sales funnel
• Utilize analytics tools to track key performance indicators, generate reports, and perform ad-hoc analysis for timely strategy adjustments
• Operate day-to-day performance marketing activities and set strategic direction and prioritization for paid media targeting, including artwork/content strategy
• Analyze post-campaign results and identify opportunities to improve overall marketplace performance
• Track budget and media performance and deliver strategic solutions for e-commerce growth
• Maintain accurate documentation by coordinating, verifying, and filing invoices and related media paperwork
• Develop media strategy based on platform characteristics (target, format, placement)

Qualifications

• Bachelor’s degree in business administration, marketing, digital, or related field
• 2–5 years of experience in e-commerce, online retail / marketplace
• Hands-on exposure to e-commerce platforms is a plus
• Knowledge of digital media metrics, social media platforms, Google Ads, Meta Ads, Affiliate and Marketplace Ads
• Knowledge of affiliate marketing is an advantage
• Strong communication, problem-solving, and project management skills; creative, organized, proactive, and detail oriented
• Fluent in Thai and English (spoken and written)

Additional Information

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, gender, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any characteristic protected by applicable law.