Affiliate Manager

About the Company

At L'Oréal, there is never a dull day. We believe beauty thrives in the freedom to explore, innovate, and push boundaries. Our entrepreneurial culture empowers our people to make real impact and we take pride in developing young talent with passion and ambition to shape the future of the beauty industry.

Create the beauty that moves the world. At L'Oréal, talent is at the heart of everything we do. Our success is built on the collaboration of visionary thinkers and dedicated professionals.

Responsibilities

• Design and execute strategies to grow and scale the affiliate network; identify, recruit, retain, and onboard high-quality affiliates, especially content creators and influencers aligned with our brand DNA.
• Build and maintain strong partnerships with new and existing affiliates; serve as the primary contact for support, training, and communications to drive top-tier conversion results.
• Establish standards for high-quality, brand-aligned affiliate content; review, approve, and provide constructive feedback on marketing materials to optimize performance and consistency.
• Generate sales from top creators across livestreaming, short-form video, and activation of second-tier creators; develop strategies to maximize GMV from affiliate channels.
• Track and analyze key KPIs (conversion rate, CTR, AOV, ROI); identify opportunities and implement improvements to boost overall performance.
• Collaborate with the Social Manager, Brand Platform Manager, Online Brand Manager and wider brand teams on content calendars, campaign plans, and integrated marketing activities.
• Monitor, analyze, and report on affiliate program performance; provide actionable insights and strategic recommendations to management.
• Stay updated on trends in affiliate marketing, social media, and the beauty/e-commerce landscape; proactively explore new opportunities to enhance program effectiveness.
• Negotiate commission structures and partnership agreements; oversee affiliate payments, ensuring accurate and timely processing.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Experience managing and scaling affiliate programs—preferably in beauty, cosmetics, or e-commerce.
• Skilled in affiliate marketing platforms, particularly those used across Shopee, Lazada, Konvy, and TikTok.
• Excellent communicator with strong interpersonal and relationship-building capabilities.
• Analytical and data-driven, comfortable working with KPIs and performance dashboards.
• Proficient in Microsoft Excel or Google Sheets for analysis and reporting.
• Organized, self-motivated, and able to work both independently and collaboratively; experienced in working with influencers and content creators.

Benefits

We offer a tailored learning and development journey designed to empower you throughout your career, with continuous guidance, exposure, and a progressive leadership track with limitless opportunities to learn, grow, and make an impact.