Senior Associate Marketing Specialist

About the Company

Make an impact with NTT DATA Join a company that is pushing the boundaries of what is possible. We are renowned for our technical excellence and leading innovations, and for making a difference to our clients and society. Our workplace embraces diversity and inclusion – it’s a place where you can grow, belong and thrive. NTT DATA is a $30+ billion trusted global innovator of business and technology services. We serve 75% of the Fortune Global 100 and are committed to helping clients innovate, optimize and transform for long-term success. Our services include business and technology consulting, data and artificial intelligence, industry solutions, as well as the development, implementation and management of applications, infrastructure, and connectivity. NTT DATA is part of NTT Group and headquartered in Tokyo.

About the Role

The Senior Associate Marketing Specialist is a developing subject matter expert, responsible for supporting the coordination and management of all aspects of marketing. This role participates in the development of marketing campaigns, targeted programs, internal and external communications, partner marketing, sales content and pipeline-development activities.

Responsibilities

• Assist with the coordination and execution of marketing campaigns.
• Work closely with the Marketing team to develop and execute marketing activities aligned with business objectives and revenue targets.
• Maintain the marketing activity calendar and supporting information.
• Support readiness planning so stakeholders understand campaign mechanisms, timing, requirements and metrics.
• Collaborate with stakeholders to track and measure success of demand generation programs.
• Assist execution of programs such as one-on-one campaigns, collateral and sales aids that generate opportunities and close deals.
• Deliver content, tools and materials for internal and external communications.
• Participate in and assist facilitation of sales enablement activities to align sales, marketing and partners.
• Coordinate partner programs to support partner investment in incremental marketing activities or resources.
• Support development of marketing collateral and contribute to bid and proposal content.
• Perform any other related tasks as required.

Qualifications

• Bachelor’s degree or equivalent in Marketing Management or related field.
• Moderate level of experience as a Marketing Specialist with a solid background in marketing and marketing service delivery software.
• Moderate level of experience with a wide variety of computer software, hardware and peripherals, including Microsoft365.
• Developing knowledge of relevant industry standards and marketing best practices.
• Developing understanding of how databases are utilized in effective marketing, A/B testing principles and tools, and conversion rate optimization (CRO) principles and tools.
• Excellent written and verbal communication skills and ability to interact with internal team members at different levels.
• Awareness of data privacy and compliance as they relate to marketing activities.
• Ability to manage multiple projects within required deadlines and articulate the company's value proposition.

Additional Information

• Workplace type: On-site Working.
• NTT DATA is an Equal Opportunity Employer committed to providing an environment free of unfair discrimination and harassment.