SCBAM-Marketing Strategy (Associate Director)

Job Description

• Develop creative contents/articles/news/vdo clips for regular media channels and public relation channel to effectively communicate the fund products, services, marketing activities or corporate activities to target market.
• Write and produce presentations and press releases.
• Deal with enquiries from the public, the press, and related organizations and organize activities with reporters regularly.
• Plan and organize seminars/events for both offline & online. (all segmentations; Private Fund, Provident Fund, Selling Agent and Corporate Event)
• Develop theme & concept for merchandise/premium and coordinate with related parties from end-to-end process.
• Occasionally coordinate with government agency (SEC) for related issues.
• Monitor and evaluate the effectiveness of content & media channels for improvement.

Qualifications:

• Bachelor’s degree in marketing & finance or related filed.
• At least 2 years of experience in Asset Management Company, Banking and Financial Business, having experience in PR & Advertising Agency will be advantage.
• Strong planning and managing internal & external resources.
• Excellent in writing skill.
• Excellent interpersonal communication skills.
• Good at English.