Data Analyst (Marketing Analytics, Bangkok Based, Relocation provided)

About the Company

At Agoda we bridge the world through travel. Today we are part of Booking Holdings and have a diverse global team. Data and technology are at the heart of our culture. This role is based in Bangkok, Thailand, and is open to candidates worldwide. We offer a generous relocation package to ensure a smooth transition to living and working in Bangkok.

The Performance Marketing Team is highly data-driven and focused on developing at-scale marketing programs to improve customer lifetime value. The team combines analysts, marketing strategists, and data scientists and fosters a strong learning environment.

Responsibilities

• Search: experiment with text ads, bidding, and campaign structures on Google, Bing, Baidu, Naver and other search engines; adapt to new product features and roll out changes from successful tests.
• Display: test, analyze, and optimize campaigns on Facebook, Twitter, Instagram and other display/social channels.
• Modeling: analyze large volumes of experiment data, develop models for optimization, and build dashboards for account managers.

Qualifications

• 2–3 years of experience.
• Bachelor’s degree or higher in a quantitative subject (computer science, mathematics, economics, engineering, statistics or science).
• Strong English communication and solid business acumen.
• Strong statistical and analytical skills.
• Proficient in Excel and hands-on with data tools (SAS, R, SPSS, Python, VBA, SQL, Tableau).
• Experience designing and analyzing A/B tests.
• Able to work independently on daily analytics tasks and provide business recommendations.

Additional Information

• Experience in digital marketing is a plus.
• Academic research experience is a plus.
• Generous relocation package provided for candidates relocating to Bangkok.