Junior Performance Marketing Executive (Ad Optimization)

About the Company

Intrepid Asia is a leading Ecommerce and Digital Solutions Provider in South East Asia offering end-to-end omni-channel ecommerce management, livestreaming, video production, affiliate management for social commerce, full-funnel digital marketing services and market intelligence powered by in-house technology. We work with leading international brands across key marketplaces and social platforms in SEA and are the exclusive partner of Flywheel in the region.

The team you will be part of

The Digital Marketing Team focuses on performance marketing across marketplaces (Shopee, Lazada, TikTok), Meta, Google and programmatic channels. The team handles media planning, real-time optimisation and analytics across the customer funnel, partnering closely with clients to drive ecommerce growth.

Responsibilities

• Set up, manage and optimise campaigns to drive KPIs across e-commerce marketplaces (Shopee, Lazada), SEM (Google Shopping) and social media (Collaborative/CPAS).
• Assist in configuring and running campaigns across Google Ads, Facebook/Instagram, TikTok, Twitter and affiliate channels.
• Monitor daily campaign performance and perform basic optimisations to improve results.
• Contribute to testing creatives, audiences and platforms to identify high-performing combinations.
• Support tracking setup and troubleshooting using Google Analytics, Facebook Pixel and UTM links (training provided).
• Prepare campaign performance reports and basic analysis using Excel or Google Sheets; work with internal and client teams to track KPIs and progress.
• Stay updated on digital marketing trends, platform updates and competitor activity.

Qualifications

• Bachelor's degree in Marketing, Business, Communications or related field (or in progress).
• 1–2 years' experience in digital marketing or e-commerce.
• Basic understanding of online advertising (Facebook Ads, Google Ads or marketplace ads is a plus).
• Familiarity with social media platforms and how brands use them for marketing.
• Interest in learning campaign tracking tools such as Google Analytics, Facebook Pixel and Google Tag Manager.
• Strong attention to detail and willingness to learn from data and feedback; able to work in a fast-paced, startup or e-commerce environment.
• Digital marketing certifications (Facebook Blueprint, Google Ads, Shopee/Lazada training) are a plus but not required.

Benefits

• Work with a top-ranked retail media team across SEA and manage ads for leading international brands.
• Access to state-of-the-art in-house MarTech that automates manual work and provides advanced reporting for campaign oversight.
• Join an ambitious, entrepreneurial and rapidly growing marketing team with opportunities to expand skills and take initiative.
• Scale-up environment combining multinational sophistication with start-up agility; good ideas are implemented.
• Collaborative culture with team events, social activities and continuous learning opportunities.