Binance TH Academy Strategist - Gulf Binance

About Binance

Binance is a leading global blockchain ecosystem behind the world's largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products and offerings.

About the Role

As the Binance TH Academy Strategist, you will lead the strategy and execution of educational initiatives for Gulf Binance in Thailand. This role requires a deep understanding of the local market, blockchain education needs, and the ability to design programs that drive user engagement and adoption.

Responsibilities

• Develop and execute the strategic roadmap for Binance Academy initiatives in Thailand
• Design educational content and programs tailored to the Thai market
• Collaborate with local partners, institutions, and communities to expand reach
• Analyze market trends and user feedback to continuously improve academy offerings
• Measure and report on the effectiveness of educational campaigns
• Work cross-functionally with marketing, product, and operations teams

Qualifications

• Strong understanding of blockchain, cryptocurrency, and Web3 technologies
• Experience in educational program development or content strategy
• Proven track record in strategic planning and execution
• Excellent communication and stakeholder management skills
• Ability to work in a fast-paced, dynamic environment
• Fluency in Thai and English required