Marketing Manager (ISUB & Mortar)

About the Role

As the Marketing Manager for ISUB and Mortar, you will own the end-to-end marketing lifecycle and pre-sales ecosystem. We are looking for a powerhouse strategist to define market segmentation, sharpen competitive positioning, and deploy robust communication plans that convert. You will play a critical role in expanding our market footprint by forging strategic alliances and nurturing a premier influencer network. This is a high-impact position designed for a dynamic professional who thrives at the intersection of marketing innovation and pre-sales operations.

Responsibilities

• Strategize and execute multi-channel awareness campaigns across ISUB and Mortar portfolios to maximize brand exposure
• Serve as the guardian of brand identity, ensuring alignment with long-term strategic positioning
• Drive go-to-market strategies for new product launches and deliver revenue targets
• Lead demand generation initiatives across the GTM lifecycle to accelerate pipeline growth
• Orchestrate high-priority projects to ensure a strong pipeline of opportunities
• Build and maintain relationships with Tier-1 key accounts to strengthen client loyalty
• Establish strategic partnerships with influencers and industry players for PR and brand amplification
• Transform value proposition from product-led to solution-led offerings addressing customer pain points

Qualifications

• Minimum 10 years of experience in Sales and Marketing (Construction / Building Materials preferred)
• Proven experience as a Sales, Marketing, or Pre-Sales Manager
• Solid background in construction business is highly preferred