Product Strategist (Strategy & Insight)

About the Company

We are a small but dynamic team of passionate individuals who work together to achieve our mission. Our members come from diverse backgrounds across technology, finance, and entrepreneurship, allowing us to tackle problems with creativity and perspective.

All members are not only encouraged but expected to voice their ideas. All voices are heard, and the best ideas are implemented. We believe great product decisions come from strong insight, structured thinking, and a deep understanding of our users and business.

Here at ABACUS digital, the opportunities to learn and grow are endless, and we hope that you will join us in this challenging, yet exciting and impactful journey.

About This Role

Product Strategy team is at the heart of product development and decision-making. As a Product Strategist, you will be responsible for shaping product direction through data, market insight, and customer understanding.

• Drive data-informed and insight-driven decision making across product
• Combine outside-in (market, competitors, trends) and inside-out (product performance, user behavior) perspectives
• Act as an in-house consultant to Product, Data, and Business teams
• Help define what we should build, why it matters, and how to prioritize

Responsibilities

• Conduct market research and competitive analysis to identify trends, risks, and opportunities
• Analyze product performance and user behavior: define key metrics, evaluate feature performance, identify gaps and opportunities
• Work closely with Data team to frame the right questions, design analyses, and interpret results into actionable insights
• Partner with Product Managers to support roadmap prioritization, feature decisions, and strategic trade-offs
• Collaborate with Portfolio Management and Revenue Ops to understand portfolio dynamics and inform product strategy, pricing, and profitability
• Develop insight reports, frameworks, and deep dives to guide decision-making
• Translate insights into clear strategic narratives and recommendations
• Support product positioning and go-to-market direction with Marketing and Business teams

Qualifications

• Passion to improve financial access and create meaningful impact for underserved users
• 1–4 years of experience in strategy, consulting, product, analytics, or related fields (open to exceptional early talent with strong potential)
• Strong analytical and structured thinking with the ability to connect data, market context, customer behavior, and business outcomes
• Comfortable working with data: define metrics, interpret analysis, and collaborate with data teams (not required to be a data analyst)
• Strong research and synthesis skills and clear, concise communication able to influence through insight
• Comfortable with ambiguity and open-ended problems, high curiosity, intellectual honesty, and willingness to challenge assumptions
• Comfortable in a fast-paced environment, subject to rapid change, and able to work with autonomy and minimal oversight
• No prior lending experience required