Country Sales Manager - Thailand (Intelligent Warehouse Automation)

About the Company

Our client is a global technology company specializing in logistics automation, warehouse robotics, intelligent sorting systems, and advanced material handling solutions. The organization develops and manufactures innovative automation technologies designed to improve operational efficiency, reduce labor dependency, and optimize fulfillment, distribution, and warehouse operations across a wide range of industries. With a strong international presence spanning multiple continents, the company serves leading e-commerce, retail, logistics, and manufacturing organizations and is expanding its commercial presence across Southeast Asia.

About the Role

The Country Sales Manager will lead business development, customer acquisition, and strategic sales growth initiatives across Thailand, expanding market presence, developing enterprise customer relationships, managing key accounts, and driving revenue growth within logistics automation, warehouse technology, and intelligent manufacturing sectors. The role is the company's primary commercial representative in Thailand and will work closely with regional stakeholders.

Responsibilities

• Develop and execute business development strategies to acquire new enterprise customers and expand market presence within Thailand.
• Build, manage, and strengthen relationships with key customers, strategic accounts, distributors, system integrators, and industry partners.
• Drive annual sales targets, revenue growth objectives, and pipeline development initiatives through effective commercial execution.
• Identify new market opportunities and support the development of long-term growth strategies aligned with business objectives.
• Conduct customer meetings, commercial presentations, solution discussions, and contract negotiations with enterprise stakeholders.
• Collaborate with regional and international teams to support sales planning, business development initiatives, and channel expansion activities.
• Monitor market trends, customer requirements, competitive activities, and industry developments to support commercial decision-making.
• Maintain accurate sales forecasts, pipeline reports, and business performance updates for management review.
• Represent the company at customer meetings, industry events, exhibitions, and business networking activities across the region.

Qualifications

• Bachelor's Degree or above in Engineering, Business Administration, Industrial Technology, Supply Chain Management, Automation, or related disciplines.
• Minimum 8 years of sales experience, including at least 5 years in managerial, strategic sales, or business development leadership roles.
• Proven experience within logistics automation, warehouse automation, industrial robotics, logistics technology, smart manufacturing, system integration, or related industrial technology industries.
• Strong track record in enterprise sales, strategic account management, business development, and new customer acquisition.
• Experience managing complex B2B sales cycles involving industrial equipment, automation solutions, software-integrated systems, or large-scale technology projects.
• Good understanding of logistics automation systems, warehouse technologies, intelligent sorting solutions, industrial robotics, or related operational technologies.
• Experience collaborating with technical, engineering, solution design, or implementation teams is highly preferred.
• Strong commercial acumen, negotiation skills, stakeholder management capability, and customer relationship-building expertise.
• Results-driven mindset with proven ability to achieve revenue targets and drive business growth.

Additional Information

• Comfortable with frequent business travel, customer visits, and regional commercial activities.
• Professional fluency in English is mandatory as the primary business communication language.
• This role requires the candidate to work in Thailand.