Head of Offline Retail & Key Accounts – Thailand

About the Company

SHD Technology Co., Ltd. is the authorized distributor of DREAME Technology in Thailand, responsible for the overall business development of the DREAME brand in the Thai market, including brand marketing, e-commerce operations, channel expansion, and offline retail network construction.

With the rapid development of DREAME in the Thai market, we are seeking experienced local management talent to jointly drive the brand's long-term growth in Thailand. Our team serves as the core operations team for DREAME in the Thai market, fully responsible for the brand's business expansion and brand building in Thailand.

About the Role

This position will be responsible for the overall offline retail business of the DREAME brand in the Thai market, including flagship store operations, brand store management, and key retail channel (Key Accounts) partnerships. The Head will develop offline business strategies and be responsible for sales growth, store profitability, and channel expansion. Onsite. Full-time.

Responsibilities

• Develop DREAME's offline channel development strategy and annual sales plan in the Thai market, set offline business growth targets and drive the team to achieve sales goals.
• Plan retail network layout and channel expansion strategies.
• Manage the operation of DREAME brand flagship stores and brand specialty stores, responsible for store sales performance, operational efficiency, and profitability (P&L).
• Establish store operation standards, including customer service, brand display, and in-store experience; evaluate store sites, plan store openings, and manage new store openings.
• Establish and maintain cooperative relationships with major retail channels and Key Account clients; develop annual cooperation plans including sales targets, promotions, and marketing; participate in business negotiations and optimize cooperation terms.
• Establish and manage the national retail team, including regional managers and store sales staff; develop training programs to improve product knowledge and sales capabilities; monitor store execution standards and sales performance.
• Ensure consistent brand image, display standards, and customer experience across all stores nationwide; optimize inventory management, sales conversion, and store operational efficiency; continuously optimize store performance through data analysis.

Qualifications

• Bachelor's degree or above, preferably in marketing, business management, or a related field.
• 5+ years of channel management experience with team management experience.
• Experience in consumer electronics, home appliances, or high-end brand marketing is preferred.
• Familiar with shopping mall owners and Key Account (KA) channel management.
• Fluent in Thai + English or Thai + Chinese.
• Strong sense of responsibility, results-oriented, and excellent leadership skills.

Additional Information

• Candidates with experience in the following channels are preferred: Home Pro, Power Buy, Power Mall, JIB, Com7, etc.