Multi Property E-Commerce and Digital Marketing Manager

About the Role

This position plays a critical leadership role, acting as a key second-in-command to the Director of Marketing & Communications. Supports the overall direction, coordination, and execution of marketing and communications initiatives while overseeing the hotel’s digital platform for Bangkok Marriott Hotel The Surawongse and Le Meridien Bangkok.

Responsibilities

• Department leadership: Act as deputy to the Director of Marketing & Communications, support management, provide guidance and oversight across multiple marketing disciplines, and step in for departmental leadership and decision-making as required.
• Digital content strategy & brand alignment: Develop and own digital content strategy across paid and owned platforms aligned with hotel objectives and Marriott brand standards; ensure all digital content adheres to brand guidelines, tone of voice, visual identity and legal requirements; review and approve digital content; work closely with Social Media Content Creator to align messaging and visuals.
• Paid media management (Meta & Google Ads): Plan, execute and optimize paid campaigns on Meta (Facebook, Instagram) and Google; manage media budgets, targeting, creative performance and timelines; analyze campaign performance and provide actionable insights and reports to support brand and revenue objectives.
• Website management: Oversee hotel and F&B websites, ensuring content is accurate, current and aligned with brand standards; coordinate updates for menus, promotions, events, imagery and operational information.
• Cross-team collaboration: Collaborate with Social Media Content Creator, internal hotel teams and external partners to ensure integrated campaign planning and execution from ideation through launch and optimization.
• Performance tracking & reporting: Monitor digital and campaign performance across owned and paid channels; translate insights into optimizations and recommendations for continuous improvement.

About the Company

At Marriott International, we are an equal opportunity employer, committed to non-discrimination and fostering an environment where associates' diverse backgrounds are valued. JW Marriott is part of Marriott International's luxury portfolio and emphasizes associate training, development and a culture focused on well-being and hospitality.