Brand Manager (Skincare & Supplement)

About the Role

Company: PRTR
Salary: THB 70,000 – 100,000/month
Location: Bangkok
Employment type: Full-time (onsite)

Responsibilities

• Lead brand storytelling and communication strategies to strengthen brand equity and consumer engagement.
• Develop integrated marketing campaigns across digital, social media, influencer marketing, PR, and offline channels.
• Transform consumer insights into compelling brand narratives that drive awareness, consideration, and customer loyalty.
• Lead new product launches, product positioning, and go-to-market strategies for skincare and supplement products.
• Collaborate closely with Creative, Product Development, Sales, and E-Commerce teams to ensure consistent brand messaging.
• Analyze consumer behavior, market trends, and competitor activities to identify opportunities for brand growth.

Qualifications

• Brand Management or Marketing experience within Skincare, Cosmetics, Supplement, Personal Care.
• Strong expertise in brand storytelling, campaign development, and consumer insights.
• Experience working with influencers, KOLs, content creators, and integrated marketing campaigns.
• Passion for beauty, skincare, health, and wellness trends.