Copywriter & Content Expert

About the Role

In this hourly, remote contractor role, you will work as a Copywriting & Content Subject Matter Expert (SME) to review AI-generated marketing/content-writing outputs and/or create expert copy and content, evaluating reasoning quality, intent alignment, and step-by-step writing decisions while providing precise written feedback. This role is with SME Careers, a fast-growing AI Data Services company and subsidiary of SuperAnnotate, delivering training data for many of the world's largest AI companies and foundation-model labs.

Responsibilities

• Review and rate AI-generated copy for accuracy, clarity, brand fit, tone, and adherence to prompts.
• Create gold-standard copy and detailed prompts across multiple formats and industries to guide AI learning.
• Identify issues in logic, messaging, audience targeting, claims/compliance risk, structure, and style; fact-check statements where needed.
• Provide precise written feedback and gold-standard rewrites with rationale to improve clarity, persuasion, and consistency.
• Evaluate and rank multiple AI responses based on effectiveness, correctness, and reasoning quality.
• Test outputs for hallucinations, bias, unsafe advice, and brand-risk issues; validate reliability across use cases.

Qualifications

• Bachelor's degree (or higher) in Communications, Marketing, Journalism, English, or related field, or equivalent professional experience.
• 5+ years professional experience in copywriting, content writing, editorial, content marketing, or brand storytelling.
• Strong command of brand voice, tone adaptation, and audience-aware writing (B2B and/or B2C).
• Ability to evaluate and improve headlines, CTAs, narrative flow, structure, persuasion, and consistency.
• Demonstrated ability to spot and correct factual errors, weak reasoning, overclaims, and potential compliance issues (especially in regulated domains).
• Familiarity with landing pages, email campaigns, blog posts, ads, social posts, product copy, scripts, and long-form guides.
• Comfort providing specific, actionable feedback and writing gold-standard rewrites with rationale; minimum C1 English proficiency.
• Reliable, self-directed, and able to deliver consistent quality in an hourly, remote contractor workflow across time zones.
• Prior experience with AI data training/annotation, content QA, editorial operations, or style-guide governance strongly preferred.

Skills

• Gold-standard copywriting and content writing across multiple formats.
• Prompt creation and evaluation to optimize AI responses.
• Fact-checking and compliance risk identification.
• Brand voice and tone adaptation.

Additional Information

• There is no immediate project; qualified candidates will be among the first experts contacted when relevant opportunities arise.
• Joining the expert network provides access to future projects through SME Careers.