Senior Executive, Brand Partnership Marketing

About the Company

At Sephora, beauty is about feeling seen, valued, and empowered, individually and collectively. Sephora SEA’s omni channel business spans over 8 countries (Australia, India, Indonesia, Malaysia, New Zealand, the Philippines, Singapore and Thailand) with 100+ stores and flagship locations, and is experiencing rapid growth with new store openings and business channels such as Click and collect and marketplace.

About the Role

As a Senior Executive, Brand Partnership Marketing, you will be responsible for establishing marketing plans for Sephora brand partners that drive sales and keep Sephora competitive and beloved by clients. Reporting to the Head of Marketing, Sephora Thailand, you will partner with brands to optimize programs using Sephora’s marketing levers and work closely with the Regional Brand Partnership Marketing team and local cross-functional partners.

Responsibilities

• Lead and deliver a unified brand partner marketing strategy that unlocks business value for both brands and Sephora; act as strategic lead for assigned brands and own brand relationships in alignment with Merchandising.
• Advise brands on omni-channel marketing including sampling strategy, social media strategy, co-op advertising, consumer messaging, and optimal use of brand marketing resources.
• Contribute to new brand launches and monthly product launches in collaboration with regional marketing and local cross-functional teams; localize global campaigns and lead in-store communications and creative briefs.
• Evaluate post-campaign performance, identify growth opportunities and provide insight-led strategic recommendations.
• Lead and drive brands’ sampling strategy with a focus on procuring Rewards Boutique placements and manage Gift-With-Purchase production with local suppliers.
• Develop strong partnerships to secure brand participation in Sephora marketing programs, identify new co-op marketing opportunities, and build business cases for new ideas and innovations.
• Coordinate with malls and external stakeholders to secure media and promotional opportunities during Sephora campaigns, including pop-up events, prime event venues and media placement through comprehensive barter agreements.
• Serve as the go-to marketing contact for merchandising; build reciprocal cross-functional partnerships across digital, growth marketing, retail operations, training & education, creative, CRM & loyalty, analytics and other teams, organizing work effectively in a matrixed organization.

Qualifications

• 4+ years related experience in brand marketing or trade marketing, ideally in retail with some digital experience.
• Ability to think big picture and be a visionary idea generator while also getting involved in detailed program execution.
• Experience managing a budget and working with cross-functional partners or clients to meet business needs.
• Ability to organize and manage multiple detail-oriented projects and meet deadlines; willingness to approach projects with a can-do attitude.

Benefits

• Community in which authenticity is embraced, and the strength of our differences fuels our collective spirit.
• Culture of empowerment, learning & growth with tools, space and opportunity to learn, innovate and lead.
• Work that brings fulfilment, from delighting clients every day to inspiring the industry.

Additional Information

Sephora is proud to be an equal opportunity workplace for all. We do not discriminate in recruitment, hiring, training, advancement, or other employment practices. We celebrate diversity and are committed to creating and fostering an inclusive environment for all employees.