Demand Generation Lead

Your role and responsibilities

• In this role, you will have the opportunity to designing promotional strategy in line with the sales strategy.
• Each day, you will ensure the planning and timely execution of promotional activities with appropriate technical content for the assigned target audience.
• You will also showcase your expertise by leading, developing, and coaching the Technical Design and Promotions team proactively and ensuring a high level of technical knowledge.

You will be mainly accountable for:

• Aligning the promotional strategy and activities plan with the sales strategy and sales activities plan.
• Ensuring that the Promotions team supports the Sales organization by providing on-time and quality technical support and technical training to the target audience resulting in high customer satisfaction.
• Creating business opportunities by providing support and fostering collaborations with key decision-makers, both within buying and non-buying segments.
• Providing support to customers, particularly consultants, engineering firms, and architect offices, in project development and technical problem-solving.

Qualification to the role

• Bachelor's degree Electrical Engineering, or related field.
• Master's degree is an advantage.
• 5-10 years of experience in Demand Generation, Marketing, Commercial Excellence, Business Development, or related functions.
• Experience in B2B, industrial, electrification, automation, or technology sectors preferred.
• Proven track record in lead generation, digital marketing, and pipeline development.
• Experience working with sales teams and channel partners.