Senior Trade Marketeer Thailand

About The Role

If you’re the potential new Senior Trade Marketeer Thailand at Farm Frites, with experience in a similar international role, and if you would like to work for a rapidly growing, international family company in the agri-food sector, then read on! 40 hours per week, at our Bangkok location. Farm Frites is continuously working to expand its global position in the foodservice market. To support our growth ambitions in APAC, we are looking for an experienced and commercially driven Senior Trade Marketeer.

In this role, you will define where and how we win in the market. You translate market insights, customer needs and product capabilities into clear channel strategies and compelling value propositions. You play a key role in strengthening our position across diverse foodservice segments and markets. You will work closely with Sales, Business Development, Product Marketing, and Brand & Communication to create a strong and consistent go-to-market approach across APAC.

Responsibilities

• Define and develop channel strategies across key foodservice segments (e.g. QSR, Casual Dining, Street Food)
• Translate market trends and customer insights into clear segment priorities and growth opportunities
• Build and maintain product-market combinations (PMCs) tailored per channel
• Develop compelling, customer-centric value propositions and concepts
• Support Sales in positioning Farm Frites as a value-adding partner
• Drive activation plans (promotions, menu concepts, campaigns) for key accounts and segments
• Create impactful sales tools and trade marketing materials to enable value-based selling

Your team

You will be part of the international APAC team and report to the relevant regional marketing lead. You will work cross-functionally with Sales, Business Development, Product Marketing, and Brand & Communication teams.

Qualifications

• Bachelor’s or Master’s degree in Marketing, Business or a related field
• Minimum of 8+ years of experience in Trade Marketing or Channel Marketing
• Experience in international B2B environments, preferably within foodservice
• Strong ability to translate insights into commercial propositions and concepts
• Proven experience working cross-functionally with Sales and Marketing teams
• Strong stakeholder management and communication skills
• Affinity with APAC markets is a strong plus

Are you a Farm Friter?

• You like short reporting lines, adapting fast and achieving results
• You’re a fan of no-nonsense thinking and you make level-headed decisions
• You feel at home in a close-knit team and enjoy working with others
• You devise creative solutions and like converting these into actions
• You love your profession, nature and food

What We Offer

• A dynamic and fast-growing APAC environment
• Strong focus on personal development and growth
• The opportunity to shape Trade Marketing in a key strategic region
• A competitive salary and attractive benefits package

How To Apply

Apply via https://www.werkenbijfarmfrites.com/vacatures including a CV and cover letter with your application, or email Recruitment@Farmfrites.com. Acquisition on our vacancies is not appreciated.