T&T Consultant - Deloitte Digital (SEO/GEO Specialist) - MY / TH

About the Role

At Deloitte, our purpose is to make an impact that matters for our clients, our people, and the communities we serve. We believe we have a responsibility to be a force for good, and WorldImpact is our portfolio of initiatives focused on making a tangible impact on society's biggest challenges and creating a better future. We strive to advise clients on how to deliver purpose-led growth and embed more equitable, inclusive as well as sustainable business practices.

We seek talented individuals driven to excel and innovate, working together to achieve our shared goals. We are committed to creating positive work experiences that foster a culture of respect and inclusion, where diverse perspectives are celebrated, and everyone is recognised for their contributions.

Responsibilities

• Develop and execute SEO and GEO strategies aligned with business and marketing goals
• Conduct keyword research, intent mapping, and topic clustering for content planning
• Optimize on-page elements including metadata, headings, internal linking, and structured content
• Create and refine content for AI-driven platforms (FAQs, structured answers, semantic content)
• Implement technical SEO best practices (crawlability, indexing, Core Web Vitals, site performance)
• Define and implement schema markup and structured data strategies
• Monitor and analyze performance using SEO and analytics tools
• Identify opportunities to improve rankings, traffic, and AI visibility
• Collaborate with developers to ensure SEO compliance in frontend and backend implementations
• Stay updated on search engine algorithms and AI search trends
• Develop diverse, high-performing people and teams through new and meaningful development opportunities
• Collaborate effectively to build productive relationships and networks
• Understand and lead the execution of key objectives and priorities for internal as well as external stakeholders
• Align your team to key objectives as well as set clear priorities and direction
• Make informed decisions that positively impact the sustainable financial performance and enhance the quality of outcomes
• Influence stakeholders, teams, and individuals positively – leading by example and providing equal opportunities for our people to grow, develop and succeed
• Lead with integrity and make a strong positive impact by energising others, valuing individual differences, recognising contributions, and inspiring self-belief
• Deliver superior value and high-quality results to stakeholders while driving high performance from people across Deloitte
• Apply their understanding of disruptive trends and competitor activity to recommend changes, in line with leading practices

Requirements

• At least 4 years of experience in SEO and digital optimization
• Strong understanding of on-page, technical, and content SEO principles
• Experience with AI-driven search optimization and GEO concepts
• Hands-on experience with SEO tools (e.g., SEMrush, Ahrefs, Google Search Console, Google Analytics)
• Familiarity with structured data, schema markup, and semantic search
• Strong analytical skills with ability to interpret traffic, ranking, and engagement data
• Understanding of web performance metrics including Core Web Vitals
• Experience working with CMS platforms and headless architectures
• Knowledge of HTML, CSS, and basic JavaScript for SEO implementation
• Experience working in Agile environments with strong collaboration skills