SEA Bike Dealer Specialist

About Us

Trek is an awesome place to work, with amazing benefits for all employees. We build products we love and aim to get more people on bikes. Trek Bicycle is a global leader in the design and manufacture of bicycles and related products.

About the Role

Role Title: SEA Bike Dealer Specialist
Department: Sales
Location: Thailand
Reporting Line: SEA Territory Manager

Position Summary: The SEA Bike Dealer Specialist delivers hospitality to Trek SEA dealers, supports dealers across SEA, and manages customer care, warranty, logistics, dealer training and sales support.

Responsibilities

• Customer Care, Warranty & Logistics Support — 60%: deliver exceptional customer care and hospitality to all Trek customers; manage chat, email, phone, B2B and CRM inquiries targeting a 24-hour response time; manage service claims, customer service inbox and phone inquiries; assist dealers with order maintenance, technical questions, mechanical troubleshooting, freight and invoicing enquiries; engage with the APAC Customer Care Shared Services Team as needed; manage opportunities including conflict and negotiation; act as the primary point of contact for in-country logistics and customs enquiries; ensure smooth handling of shipment-related matters such as import documentation and local delivery coordination for SEA distributors and dealers.
• Dealer Training — 20%: collaborate with the SEA Territory Manager to facilitate dealer training on products, B2B systems and Trek programs; develop and localize training materials for the Thailand market; monitor dealer performance and provide ongoing coaching and support to drive continuous improvement.
• Sales Support — 20%: support the SEA Territory Manager with local dealer visits as required; participate in sales administrative tasks as needed.

Qualifications

Essential

• 3 or more years' experience in bicycle retail.
• Native Thai speaker; proficient in reading and writing English.
• Solutions mindset with a problem-solving approach; eye for detail and willingness to learn.
• Ability to think quickly and decisively and to work unsupervised with strong self-motivation.
• Exceptional written and verbal communication and presentation skills; hospitality mentality and strong drive to take care of dealers and consumers.
• Experience using MS suite of products, in particular MS Dynamics, Teams and Excel.

Preferred

• Understanding of the technical nature of bicycles, the bicycle industry and business operations.
• Experience with MS Dynamics or similar CRM system.
• Experience in JDE or a similar ERP system.
• Mandarin speaking is a plus.