Strategic Marketing Specialist/Senior Strategic Marketing Specialist

Duties and Responsibilities:

• Driving market/consumer insight and innovation initiatives in Thailand. The role involves the whole process starting from defining the objective and methodology until insights are delivered, in co-creation with Commercial and Technical Team.
• Together with the team support in identifying new future market opportunity with customer centricity based on combination of insight analysis and customers’ understanding (strategy, project development direction)
• Support market insights and innovation activations including local innovation day, roadshow, webinar and joint market visit to Brenntag’s key customers along with Commercial and Technical team.
• Enhancing our value adds approach to support.
• Support development of marketing tools, e.g. concept packaging, video creation, social media content and image presentation.
• Produce marketing materials e.g. newsletter on focus segments, online/offline editorial or advertorial.
• Coordinate and execute with local teams on all offline and online branding events, including workshops, fairs, exhibitions, webinars, e-marketing campaign.
• Supporting key local suppliers on market data generation.
• Other assignments as request by direct supervisors

Job Requirement/Specification:

Education:

Master’s/ Bachelor’s Degree in Research/ Marketing/ Business Administration/ Food Science

Experience:

Minimum of 5 years with research, marketing and/or sales experience in Food and Nutrition business. Regional experience will be an advantage.

Other prerequisite competencies:

• Fluent in Thai – writing and speaking
• Fluent in English – writing and speaking
• Good analytical skills and understanding of market knowledge
• Good presentation and writing skills
• Good in interpersonal & communication
• Goal and result-oriented
• Agile and flexible in mindset
• Ability to set priorities and manage time effectively
• Ability to travel as required by business
• Ability to work collaboratively as a team-player
• Proficient in MS office applications, AI platforms will be an advantage.