APDM Country Manager

About the Role

APDM Country Manager responsible for driving retail, production and wholesale results with assigned distributors, managing inventory and financial performance, supporting distributor execution, and aligning marketing and customer experience initiatives to improve NPS.

Responsibilities

• Drive retail, production and wholesale results with assigned distributors; own weekly forecasts and sales reporting.
• Manage inventory/stock allocation and implement corrective action plans to hit targets.
• Monitor distributor financials and sales KPIs; identify and correct performance gaps.
• Build strong relationships with distributor leadership and visit regularly to support execution.
• Own and resolve distributor escalations; document visit outcomes and agreed actions.
• Support distributor events and local initiatives as needed.
• Align annual marketing plans with APDM Marketing to support ASO/APV and ensure Ford brand standards.
• Drive customer experience and NPS improvement via training and CX coaching.
• Use market and competitor intelligence (including showroom visits) to identify opportunities and recommend actions.
• Run quarterly sales & marketing reviews and translate findings into next-quarter plans.

Qualifications

• Bachelor’s degree in Business Administration, Marketing, or a related field.
• Minimum 10 years of experience in automotive sales, field operations, or distributor management.
• Strong financial acumen to monitor distributor KPIs, sales performance, and operational gaps.
• Demonstrated ability to build strong relationships with distributor leadership and manage complex escalations.
• Experience in aligning marketing plans with corporate strategy and driving Customer Experience (NPS) improvements.
• Ability to analyze market intelligence and competitor activities to recommend strategic actions.
• Excellent negotiation and communication skills with the ability to influence external partners.
• Willingness to travel frequently to assigned distributor markets for on-site support and reviews.