Marketing Specialist, THV SEA

About the Role

Heart valve disease impacts millions of lives, spanning all ages and geographies. As communities globally address the opportunities and challenges of cardiovascular care, telling a compelling and authentic story is more crucial than ever. Beyond raising awareness, our Marketing teams build lasting, trusted relationships with medical professionals and industry stakeholders to ensure patients can receive the treatments they need.

Key Responsibilities

• Execute THV portfolio marketing strategy development plan. Work with team members to manage product and brand promotional events and professional education programs. (40%)
• Build and maintain strong relationships with HCPs and key internal stakeholders to support marketing and education initiatives, while sharing market and competitor insights with management and peers. (25%)
• Manage vendors for marketing collaterals while ensuring timely organization and updating of all related content and materials in accordance to local regulatory requirements. (20%)
• Drive disease and therapy awareness through digital marketing and in-person outreach to generate active referrals. Leverage clinical data to educate target groups and organize referral events to strengthen connections with customers. (10%)

Qualifications

Required:

• Bachelor's degree in biomedical/science/marketing or related area and 3+ years of related work experience OR Master's Degree or equivalent and 1+ years of related work experience
• Successful experience of developing and implementing marketing and awareness programs
• Medical device experience
• Preferred: Cardiology experience

Preferred:

• Good computer skills including usage of MS Office Suite
• Excellent written and verbal communication skills and interpersonal relationship skills
• Ability to read, comprehend, write, and speak English
• Ability to influence others in a positive manner
• Moderate understanding of development and implementation of marketing strategies
• Basic problem-solving, organizational, analytical and critical thinking skills
• Strict attention to detail
• Ability to work in a multicultural environment, interact with all levels of employee in the organization
• Ability to present information in an attention-getting and interesting manner
• Ability to manage competing priorities in a fast paced environment
• Adhere to all company rules and requirements (e.g., pandemic protocols, Environmental Health & Safety rules) and take adequate control measures in preventing injuries to themselves and others as well as to the protection of environment and prevention of pollution under their span of influence/control

About the Company

Edwards Lifesciences is the leading global structural heart innovation company, driven by a passion to improve patient lives. Through breakthrough technologies, world-class evidence and partnerships with clinicians and healthcare stakeholders, our employees are inspired by our patient-focused culture to deliver life-changing innovations to those who need them most.