Marketing Supervisor

About the Role

Participates in developing and implementing programs that will increase tour flow from marketing channels. Evaluates programs for generating tours and implements solutions to enhance programs and tour flow. Communicates marketing strategy to sales and marketing workforce. Builds and maintains relationships with sales management, and coordinates with them to address any problems. Participates in the performance management, coaching, and selection of the marketing workforce.

Responsibilities

• Develop relationships to build a network (e.g., Off Property Contact [OPC], brokers, associates, member referrals) useful for developing sales leads.
• Contribute to development and review of print ads, online ads, and other marketing materials (audio/video presentations, billboards, events, activities, seminars and special in-house functions).
• Conduct performance and cost analysis of past programs/events (including budget considerations and contractual provisions) and makes recommendations to improve and enhance future programs/events.
• Interact with team members from finance, accounting, and legal to resolve issues appropriate to those functions.
• Build and maintain relationships between sales management and the marketing department to ensure a clear understanding of eligibility requirements or details of participation for generating tours.
• Build partnerships with resort operations, hotel linkage, OPC vendors, etc., where applicable.
• Prepare for and conduct team meetings; measure the performance of marketing executives/team leaders against goals and hold them accountable.
• Provide one-on-one coaching and mentoring to team associates; observe and identify associate areas of strength and development opportunities (e.g., through ride-alongs, shadowing, monitoring); deliver and coordinate training programs; provide on-call support to associates when not on site.
• Develop and review policies and procedures pertaining to work flow, lead distribution, reward, recognition, and discipline.

Qualifications

• Good personality and positive interpersonal skills.
• Strong communication skills, especially speaking.
• Able to work to deadlines and targets.
• Strong hospitality skills.

About the Company

Marriott Vacations Worldwide is a leading global vacation company. 20,000+ Associates worldwide; approximately 120 Vacation Ownership Resorts; 700,000+ Owner families; 90%+ Guest satisfaction score; more than 3,200 affiliated resorts in over 90 countries and territories; approximately 1.6 million exchange network members.