Senior Executive, Performance Marketing

What You'll Do

• E-Commerce Campaign Ownership: Drive end-to-end management, daily optimization, and scaling of performance campaigns across Marketplace Ads (Shopee Ads, Lazada Sponsored Solutions) and Social Commerce (TikTok Shop Ads, Meta CPAS).
• Optimization & ROAS Maximization: Continuously monitor real-time performance metrics (GMV, ROAS, CIR, CPA, CPC, CTR) and execute rapid A/B testing on creatives, bidding strategies, and promotional mechanics during mega-shopping events (e.g., 11.11, Payday campaigns).
• Tracking & Analytics Setup: Implement, troubleshoot, and manage tracking systems, product feed setups (Google Merchant Center, TikTok Catalog), and deep links to ensure precise attribution and high data integrity.
• Margin & Budget Management: Partner proactively with Commercial and Sales teams to strategically allocate advertising spend, control ad costs, and optimize margin structures to maximize profitability for brand partners.
• Data-Driven Reporting & Insights: Build automated performance dashboard templates and deliver strategic, actionable insights to internal leadership and brand clients, connecting marketing metrics directly to business outcomes.
• Cross-Team Collaboration: Act as an E-Commerce performance expert to collaborate with Brand Operations, Strategic Planning teams to execute holistic cross-channel marketing strategies.

Who You Are

• Bachelor’s or Master’s degree in Marketing, Advertising, E-Commerce, or related fields with 2 years+ of hands-on experience in performance marketing, specifically within E-Commerce, Marketplace Ads, or digital agency environments.
• Proven hands-on track record managing Shopee Ads, Lazada Sponsored Solutions, TikTok Shop Ads Manager, Meta CPAS, Google Ads, and Google Tag Manager (GTM).
• Ability to structure complex data logically, identify root causes of campaign fluctuations, and execute data-backed solutions quickly.
• Strong resilience and passion to thrive under pressure, navigate ambiguity, and deliver outstanding results during high-stakes sales events.
• Proactive ownership mindset with the capability to build rapport and align cross-functional stakeholders toward common targets.
• Excellent communication skills in English and Thai comfortable operating in a fast-paced, high-growth environment with continuous Growth Mindset.

Why You'll Love It

• Advanced AI tools for all positions
• Creative office at Emporium Tower
• Competitive Salary
• Performance Review (2 times per year)
• Annual Performance Bonus
• Annual Paid Leave
• Marriage, Compassionate, and Parental Leaves
• Health Insurance
• Social Security
• Monthly, Quarterly, Annual MVP Awards (prizes up to 8,000USD)
• TGIF and other fun events at office