PR & Communications Expert

About the Role

In this hourly, remote contractor role you will work as a PR & Communications Subject Matter Expert (SME) to review AI-generated PR/communications outputs and/or create expert communications content, evaluating reasoning quality, messaging discipline, and step-by-step decision-making while providing precise written feedback. This role is with SME Careers, a fast-growing AI Data Services company and subsidiary of SuperAnnotate, delivering training data for many of the world’s largest AI companies and foundation-model labs.

Responsibilities

• Review and evaluate AI-generated PR and communications outputs for clarity, accuracy, tone, stakeholder fit, and adherence to the prompt.
• Create gold-standard communications deliverables and AI training content, including press releases, statements, FAQs, pitches, and comms plans.
• Assess reasoning quality, narrative coherence, positioning, media readiness, reputational risk, claims/compliance, and crisis-response logic.
• Fact-check statements where needed and provide specific, actionable written feedback and rewrites with rationale.
• Rate and compare multiple AI responses by effectiveness, correctness, and reasoning quality to optimize AI performance.
• Test outputs across scenarios (product launch, incident response, policy change) to validate model integrity and surface biases or unsafe claims.

Qualifications

• Bachelor’s degree (or higher) in Communications, Journalism, Public Relations, Marketing, or related field, or equivalent professional experience.
• 5+ years professional experience in PR and/or communications (agency or in-house), including writing media-facing deliverables.
• Proven experience producing core comms assets: press releases, media pitches, bylines, statements, talking points, internal comms, and executive notes.
• Strong command of message development: narratives, proof points, objection handling, Q&A/FAQ frameworks, and tone control.
• Ability to evaluate outputs for accuracy, defensibility, legal/compliance sensitivity, and reputational risk; familiarity with crisis comms principles and rapid response workflows.
• Strong editing and QA skills; ability to provide specific, actionable feedback and write gold-standard rewrites with rationale; minimum C1 English proficiency.
• Reliable, self-directed, and able to deliver consistent quality in an hourly, remote contractor workflow across time zones.
• Prior experience with AI data training/annotation, editorial QA, newsroom/press office workflows, or comms review is strongly preferred.

Skills

• Write high-quality explanations and model deliverables that demonstrate best practices in PR and communications.
• Evaluate and rank AI responses to improve message discipline, clarity, credibility, and stakeholder fit.
• Identify and mitigate reputational, compliance, and factual risks in external communications.

Additional Information

• There is no immediate project for this role; if qualified, you will be among the first experts contacted when relevant opportunities arise and will gain access to future projects through the expert network.