Brand Strategist

About the Company

Ryutech is a motorsport and automotive electronics company based in Bangkok. We do ECU tuning, dyno work, and engineering support for drivers and teams across the region. We're a small, fast-moving team and we've built a real following in the community — but our marketing has always been an afterthought.

About the Role

We're looking for a Marketing & Brand Strategist — the first dedicated marketing hire at Ryutech — to own everything from brand identity to social content to customer communication. You'll work directly with the founder and have real autonomy over how we show up. This isn't a "post 3 times a week" role. We want someone who'll dig into the product, understand who buys it and why, and build a brand that people in the motorsport world actually respect.

Responsibilities

• Build and own Ryutech's brand identity across all channels
• Research the market and competitors and turn insights into strategy
• Plan and execute social media content (Facebook, Instagram, and other relevant platforms)
• Create a content framework — video, posts, stories — focused on conversion
• Develop customer communication: tone of voice, FAQ, response guidelines
• Set growth targets and report on performance honestly

Qualifications

• 1–3 years in digital marketing or brand (agency or in-house)
• Genuine interest in cars or motorsport
• Strong Thai — this is a Thai-market-first brand
• English proficiency is a plus
• Portfolio of work you're proud of

Benefits

• Based in Taling Chan, Bangkok. On-site
• Salary ฿25,000–28,000 depending on experience

Additional Information

• If this sounds like your kind of job, send your CV and portfolio to info@ryutech.co.th with the subject line "Marketing Strategist – [your name]"