Trade Marketing Executive

Responsibilities

• Be the expert in process management for point-of-sale materials (POSM) and activations
• Work closely with marketing to develop POSM and ensure impactful display materials and messages at point of purchase on time
• Ensure implementing effective sales tools for NPD, Sampling, Promotion, event by channel
• Communicate the detail of execution to sales team and merchandizer to ensure they understand the objective and mechanic properly and can solve the issue during execution process
• Monitor slow moving product and propose solution to clear slow moving stock
• Tracking and evaluate NPD and competitor’s movement
• Analyzing category data and provide insights to Trade Marketing Category Manager upon request (Nielsen Answer and Tesco Dunnhumby Data)
• Coordinate with supplier and purchasing for issuing PR / PO process
• Manage and control POSM spending of all activity programs within budget alignment
• Handle for administration task

Qualifications

• Bachelor’s Degree or Master’s Degree in Business Administration or related field
• At least 1-2 years of experience in trade marketing, marketing and sales
• Good strategic thinking and well-planned in executions
• Strong sense of responsibility and good leadership
• Strong creative ideas and adaptability
• Good computer skills in Microsoft office

Skills

• Skills in displays, promotions and below-the-line activities development
• Ability to analyze category data (Nielsen Answer, Tesco Dunnhumby)
• Coordinate with suppliers and purchasing (PR/PO process)