Marketing Manager

About the Company

Royal Garden Plaza is established as Pattaya’s leading retail, entertainment and hospitality complex. A combination of recent upgrades and new entertainment attractions will continue to ensure that Royal Garden Plaza remains a premium destination in Pattaya for retailers to locate their stores or restaurants.

Responsibilities

• Develop both long and short-term strategies to lead Royal Garden Plaza (RGP) in Retails market.
• Maintain good working relationship and coordinate with Operations team.
• Monitor sale performance, anticipate causes affecting performance, indicate magnitude of impact on sales and provide Management, Operation and Finance with attractive promotion campaigns to raise sale volume.
• Work with finance team to conduct value analysis and continue competitor and pricing analysis.
• Direct, develop, implement and evaluate effective promotion and advertising programs and ensure budgeting control on promotion and advertising expenditure.
• Execute and follow up marketing programs according to master plan of marketing.
• Coordinate with creative agency regarding briefing, design and artwork of advertisement and collateral materials.
• Coordinate with media agency and execute details for any communication activity program.
• Ensure effective internal communication with related departments for coordination of all marketing programs.
• Summarize and control marketing expense under monthly and annual budget.
• Coordinate with tenants for marketing programs.
• Perform other duties as assigned by management.
• Monitor project timelines to ensure timely delivery of milestones.

Qualifications

• At least bachelor’s degree in marketing.
• At least 4 years’ experience in data analysis and marketing research.
• Strong communication and project management skills, able to manage several assignments simultaneously.
• Strong inter-personality skills.
• Strong command of spoken and written English and Thai with computer literacy.
• Computer literacy in MS Office software (Word, Excel, Power Point, etc.).
• Creativity and commercial awareness.
• Highly organized and detail oriented.