Internship USC

Overview

Minor Lifestyle is one of Thailand's leading lifestyle retail and distribution companies, with more than 200 points of sale nationwide. We represent a carefully curated portfolio of internationally recognized brands across fashion, home and lifestyle - including Anello, Charles & Keith, Sunnies, Crash Baggage, Zwilling J.A. Henckels, Villeroy & Boch, Joseph Joseph and Minor Smart Kids. We're also expanding into new territory. Through a joint venture with Pop Mart - the globally renowned collectible toy and art figure brand - Minor Lifestyle is growing beyond traditional retail into the collectibles and entertainment space, connecting consumers with the products and brands that define contemporary culture. For people who are passionate about retail, brands and the ever-evolving world of lifestyle, Minor Lifestyle offers a stimulating environment where trends meet commerce and where the business is genuinely committed to staying ahead of both.

Responsibilities

• Brainstorm, shoot, edit, and publish content across online platforms, with a primary focus on TikTok.
• Develop and manage weekly and monthly content calendars to ensure consistent posting schedules.
• Collaborate on content creation and campaign ideas to support marketing campaigns, events, and new collection launches.
• Perform on-site store visits to shoot and produce content at each retail branch.
• Monitor and update social media trends to effectively adapt and implement them into content and marketing campaigns.
• Support E-commerce operations by responding to customer inquiries and providing assistance across online platforms.