Associate Director, Customer Growth Strategy & Business Development

About the Role

Responsible for marketing activities directed at specific AIA distribution channel(s)

• Plan, implement and evaluate the strategy for marketing AIA brand through various distribution channels
• Propose and implement marketing strategies and plans for product promotion and pricing policy
• Research and analyse the marketplace to identify new marketing opportunities
• Develop and monitor channel opportunities and partnerships to maximise revenue
• May develop marketing programmes with third-party partners
• Responsible for other relating tasks as assigned to align with business policy and build long term business growth.
• Explore opportunity to improve work flow and build healthy environment