E-Commerce Director

About the Role

Srichand United Dispensary Co.,Ltd. is hiring an E-Commerce Director to lead e-commerce strategy, website & marketplace sales, customer experience, data-driven optimization, vendor & warehouse operations, and to manage a team of e-commerce professionals.

Responsibilities

• Develop and execute a comprehensive e-commerce strategy aligned with company goals; identify new opportunities and trends and collaborate with Marketing, Sales, Product Management, and IT for seamless execution.
• Oversee the 3rd party developer of the e-commerce website; ensure the site is user-friendly, visually appealing, and optimized for conversions; manage product listings, pricing, inventory, and promotions.
• Enhance the online shopping experience by optimizing UI, navigation, and checkout processes; implement personalization and recommendation strategies; monitor customer feedback and reviews.
• Utilize data analytics tools to track KPIs, sales metrics, customer behavior, and market trends; generate reports and actionable recommendations to improve performance.
• Manage, mentor, and develop a team of e-commerce professionals; provide guidance, performance feedback, and foster a collaborative, results-driven environment.
• Collaborate with third-party vendors, technology partners, and service providers for payment processing, logistics, and fulfillment; negotiate and manage vendor relationships to optimize costs and service levels.
• Develop and implement content marketing and marketplace strategies across platforms (e.g., Lazada, Shopee, TikTok Shop); optimize product content, run in-platform advertisements and promotional campaigns, and analyze campaign performance and ROI.
• Oversee e-commerce warehouse operations to ensure efficient order fulfillment, accurate inventory management, inbound/outbound processes, picking/packing efficiency, return management, and monitor warehouse KPIs to drive continuous improvement.

Qualifications

• Bachelor’s degree in Business Administration, Marketing, E-Commerce, or a related field (Master’s degree preferred).
• Minimum of 10 years of progressive experience in e-commerce management within the FMCG industry, with at least 5 years in a senior leadership role.
• Strong knowledge of e-commerce platforms, digital technologies, and emerging industry trends; proven track record of driving revenue growth and achieving sales targets.
• Solid expertise in digital marketing strategies, including SEO, SEM, social media, performance marketing, and email marketing.
• Excellent analytical and data interpretation skills; ability to translate insights into actionable strategies; hands-on experience in website management, UX optimization, and CRO.
• Strong leadership capabilities with experience in building, mentoring, and managing high-performing teams; exceptional communication, negotiation, and project management skills.
• Knowledge of e-commerce regulations, payment processing, and data privacy best practices.

Additional Information

• Work arrangement: onsite
• Employment type: Full-time