Manager - DM Campaign Management

Who we are

American International Group, Inc. (AIG) is a leading global insurance organization. Building on 100 years of experience, today AIG member companies provide a wide range of property casualty insurance, life insurance, retirement solutions, and other financial services to customers in more than 80 countries and jurisdictions. These diverse offerings include products and services that help businesses and individuals protect their assets, manage risks and provide for retirement security.

Your contribution at AIG

You are respected for your expertise and/or ability to drive Digital Direct Marketing campaign management with end-to-end processes. You balance the needs of multiple stakeholders, making sound decisions using data, analytic, experience to drive campaign execution with KPIs achievement as per campaign approval. Ultimately, you take ownership for key outcomes.

Key Accountabilities:

• Partner relationship management and collaboration with business partners in order to enhance business opportunities over acquisition, cross-sell and other campaigns maximization to achieve revenue stream

Customer Marketing and Campaign Management

• Responsible for new campaign development, organizes and implements cross marketing within Consumer portfolio specific to Accident & Health product and other Consumer products. Campaign implementation and monitoring and drive performance to achieve campaigns KPI
• Conduct campaign analysis by analyzing campaign results and making suggestions or adjustment. Ensure timely implementation, pre-and post-campaign communication, and administration.
• Achieve revenue, campaign profitability targets and spend efficiency. Control and manage Profit and loss of overall campaign launched.
• Dealing with Tele Marketing, Product team and other related parties and drive for an excellent performance outcome.
• Operational management handling such as reporting, agreements, campaign brief, Tele sales script and etc.
• Other responsibilities as assigned by Supervisor or Head of Department

What we are looking for:

• Self-driven individual
• Strong verbal and written communication skills in both Thai and English, combined with ability to influence people
• Strong customer management, campaign management & analytical skills
• Strong sense of ownership and responsibility
• Strong interpersonal skills
• Ability to work under time constraints and meet deadlines
• Ability to effectively interact with people at all levels of the organization
• Strategic thinker, innovative, creative, and collaborative

Qualifications

• Min. bachelor’s degree (MBA preferred)
• Minimum 3 years work experience in Insurance, Financial Services or Consumer Goods is preferred

Enjoy benefits that take care of what matters

At AIG, our people are our greatest asset. We know how important it is to protect and invest in what’s most important to you. That is why we created our Total Rewards Program, a comprehensive benefits package that extends beyond time spent at work to offer benefits focused on your health, wellbeing and financial security—as well as your professional development—to bring peace of mind to you and your family.