eCommerce Project Manager

Key Areas of Responsibility:

• Improve Schneider sell-out at both Distributor’s eStores (standalone & authorized store on Marketplace) and SE Flagship stores on marketplace, through following core eCommerce tasks:
• Organize updates of the digital customer experience per target persona
• Improve and Enrich online content based on customer persona understanding on each eStore/platform
• Define and execute the annual ecommerce campaign & promotion calendar in synchronization with both Market Place and offline distributors with a clear week by week detailed activity list.
• Establish a structural way of working for reporting, analytics and execution of plans
• Report sell out per eStore/platform and work with eKAM, KAM to improve listing (product scope, pricing, promotion, content)
• Provide analytics to measure and improve campaign/promotion effectiveness
• Recommend and help improve technical functionalities of distributor’s standalone stores
• Daily coaching to SE team and distributors to improve eCommerce understanding and competence.

Experience & Skills:

• Minimum 2 years of e-commerce management and/or online business development.
• Experience in eCommerce, eShop operation, optimization
• Understands eCommerce value chains; shopper behaviour, and be able to drive customer centric digital marketing campaigns and content improvements
• Having a solid understanding of digital analytics, to drive ROI improvements on digital marketing activities
• Good general understanding of e-marketing tools and instruments (SEA, SEO, Affiliation, Syndication, Retargeting, Mobile Marketing, …)

Competency & Behaviour:

• In touch and up to date with the ‘out-side’ digital world
• Operational & pragmatic thinking
• Able to transform strategic thinking into operational business initiatives that deliver tangible business outcomes
• Excellent analytical ability
• Writes and presents effectively; adjusts to fit the audience and the message.